Nick Jr. Channel

Nick Jr. Channel
Logo used since September 4, 2023[a]
CountryUnited States
Broadcast areaNationwide
HeadquartersOne Astor Plaza New York City, New York, U.S.
Programming
Language(s)English
Spanish (via SAP audio track)
Picture format1080i HDTV
(downscaled to letterboxed 480i for the SDTV feed)
Ownership
OwnerParamount Media Networks (Paramount Skydance Corporation)
ParentNickelodeon Group
Sister channels
List
History
LaunchedSeptember 28, 2009 (2009-09-28)
ReplacedNoggin (channel)
Links
Websitewww.nickjr.com
Availability
Streaming media
Affiliated streaming serviceParamount+
Other service(s)DirecTV Stream, FuboTV, Hulu + Live TV, Philo, Sling TV, YouTube TV

The Nick Jr. Channel (sometimes shortened to Nick Jr.) is an American pay television channel owned by the Nickelodeon Group, a sub-division of the Paramount Media Networks division of Paramount Skydance Corporation. An offshoot of Nickelodeon's Nick Jr. programming block, the channel launched on September 28, 2009, in the space previously held by Noggin, and primarily targets children ages 2 to 6 years old. Its lineup features a mix of original programming along with series from the Nick Jr. block. To avoid confusion between the two entities, the channel has been identified on-air as the "Nick Jr. Channel" since March 2018 and on-screen until September 2023.

Noggin was relaunched in 2015 as a streaming media service and operated as a separate sister brand until its shutdown in 2024. Noggin's programming is distinct from Nick Jr.'s, carrying pre-teen programs in its early years as a channel,[1] while the revived streaming service featured a variety of exclusive series. From May 2021 to March 2022, the Nick Jr. Channel aired a "Noggin Hour" block of programming every Friday, [2][3][4] featuring series such as Noggin Knows and Kinderwood.[5]

Both the Nick Jr. block and channel are currently running, with the former airing weekdays on Nickelodeon from 7:00 a.m. to 2:00 p.m. ET (hours vary during summer months, other school breaks, and major national holidays), featuring traditional commercial breaks for certain programs. As of November 2023, the Nick Jr. Channel is available to approximately 54 million pay television households in the United States โ€” down from its peak of 77 million households in 2013.[6]

Evolution of Nickelodeon
1977First Pinwheel broadcast on Qube
1979Nickelodeon is launched by Warner-Amex Satellite Entertainment
1984A&E merges two networks onto Nickelodeon's prime time schedule
1985Launch of prime time and overnight programming through Nick at Nite with A&E's spin-off to 24-hour operation
1986Viacom acquires network parent MTV Networks
1987The first Big Ballot, which would became the Nickelodeon Kids' Choice Awards
1988Nick Jr. launches in mornings
1990Opening of Nickelodeon Studios at Universal Studios Florida
1991The first Nicktoons premiere
1992SNICK, the network's Saturday night block, begins
Nickelodeon Animation Studio is founded
1993Nickelodeon UK debuts
1994Nickelodeon launches The Big Help
1995Nick.com is launched
1996First theatrical release by Nickelodeon Movies
1999Noggin, a joint venture with CTW launches
2000Nickelodeon on CBS airs from 2000โ€“2006
2001TEENick is launched
2002The N is launched on Noggin and Nicktoons TV is launched
Sesame Workshop sells their stake in Noggin to Viacom
MTV Hits is launched
2005SNICK shuts down
Nickelodeon Studios closes
2007Nick GAS shuts down, The N takes over its channel space
2009Nickelodeon acquires the Teenage Mutant Ninja Turtles franchise
TEENick and The N merged to create TeenNick, Noggin is replaced by the
2010Nickelodeon begins co-producing the Winx Club franchise
2011NickRewind launches on TeenNick as The 90's Are All That
2012NickMom is launched overnight on the Nick Jr. Channel
2015NickMom closes
Noggin relaunches as a streaming service
2016MTV Hits becomes NickMusic
2021NFL on Nickelodeon premieres in partnership with CBS Sports
More Nickelodeon content becomes available on Paramount+
2022NickRewind is discontinued, although it is still active on social media
2024Noggin shuts down; the brand is later sold to CEO Kristen Kane
Closure of NickJr.com and its content is moved to Nick.com
Closure of Pakistani channel
2025Closure of international Nickelodeon websites
Noggin relaunches as an independent platform


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  1. ^ Barker, Kate. "Noggin spawns original education for older kids". Kidscreen. Brunico Communications.
  2. ^ "NickJr.com TV Schedule 2021". NickJr.com. May 28, 2021. Archived from the original on May 28, 2021.
  3. ^ "Nick Jr. TV Schedule 2022". NickJr.com. March 11, 2022. Archived from the original on March 11, 2022.
  4. ^ "Noggin Knows on Nick Jr". The Futon Critic. 2021. completed airing its first season on 6/11/21
  5. ^ "Kinderwood on Nick Jr". The Futon Critic. 2021. 6/4/21: Dandy Dandelion (R)
  6. ^ "U.S. cable network households (universe), 1990 โ€“ 2023". wrestlenomics.com. May 14, 2024. Retrieved July 28, 2019.