Play-Doh

Play-Doh

A can of green Play-Doh
TypeModelling clay
Invented byKay Zufall
Brian Joseph McVicker
Bill Rhodenbaugh
CompanyKutol
(1955)
Rainbow Crafts
(1956–1971)
Kenner
(1971–1991)
Hasbro
(1991–present)
CountryUnited States
Age range2+
Availability1956–present
SloganFun to play with, not to eat

Play-Doh, also known as Play-Dough, is a modeling compound for young children to make arts and crafts projects. The product was first manufactured in Cincinnati, Ohio, United States, as a wallpaper cleaner in the 1930s.[1] Play-Doh was then reworked and marketed to Cincinnati schools in the mid-1950s. Play-Doh was demonstrated at an educational convention in 1956 and prominent department stores opened retail accounts.[2]

Advertisements promoting Play-Doh on influential children's television shows in 1957 furthered the product's sales.[1] Since its launch on the toy market in the mid-1950s, Play-Doh has generated a considerable amount of ancillary merchandise such as the Fun Factory.[3]

  1. ^ a b Cite error: The named reference Walsh was invoked but never defined (see the help page).
  2. ^ Cite error: The named reference Works was invoked but never defined (see the help page).
  3. ^ Cite error: The named reference Sobey was invoked but never defined (see the help page).
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