Bandai

Bandai Co., Ltd.
Native name
株式会社バンダイ
Kabushiki-gaisha Bandai
FormerlyBandai-ya
Company typeSubsidiary
IndustryToys and entertainment
FoundedJuly 5, 1950 (1950-07-05)
FounderNaoharu Yamashina
HeadquartersKomagata,
Taitō, Tokyo
,
Japan
Key people
Masaru Kawaguchi (president)
Products
  • Action figures
  • Virtual pets
  • Model trains
Brands
  • Bandai Shokugan
  • Charapaki
  • Digimon
  • Harumika
  • Tamagotchi
¥21.7 billion (2019)
¥242.8 billion (2019)
Number of employees
851 (January 2021)
ParentBandai Namco Holdings (2005–present)
Subsidiaries
  • Bandai Logipal
  • Bandai Namco Toys & Collectibles
  • Corporación Bandai México
  • Bandai UK
  • Bandai France
  • Bandai España
  • Bandai Spirits
  • CCP
  • Heart
  • MegaHouse
  • Plex
  • Seeds
  • Sun-Star Stationary
Websitewww.bandai.co.jp
Footnotes / references
"Bandai Namco Group Integrated Report 2019". Bandai Namco Holdings. September 13, 2019. Archived from the original on May 17, 2020. Retrieved May 17, 2020.
"About Company". Bandai. Archived from the original on January 30, 2019. Retrieved April 21, 2020.

Bandai Co., Ltd.[a] is a Japanese multinational toy manufacturer and distributor headquartered in Taitō, Tokyo, including many international branches around the world. Since 2005, Bandai is the toy production division of Bandai Namco Holdings, which, in 2017, was the world's second largest toy company measured by total revenue.[1] Between 1981 and 2001, Bandai was a manufacturer of video game consoles.

Bandai was founded by World War II veteran Naoharu Yamashina as Bandai-Ya on July 5, 1950, as the corporate spin-off of a textile wholesaler. The company began as a distributor of metallic toys and rubber swimming rings, before moving to metal cars and aircraft models. It was renamed Bandai Co., Ltd. in 1961 and achieved considerable success with its action figures based on the anime Astro Boy.


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  1. ^ "Revenue of major toy companies worldwide 2017". Statista. Archived from the original on April 2, 2019. Retrieved June 15, 2018.